Invitation to Tender for ‘Telling the Real Story’ Website

IEFTA Opens Bidding Process for ‘Telling the Real Story’ Website Redesign

IEFTA is currently working on a project – “Telling the Real Story” (TRS) – in partnership with the United Nations Refugee Agency (UNHCR). The project aims at providing information to refugees and people on the move about the dangers of undertaking irregular journeys to Europe, enabling them to make informed decisions about their future based on facts rather than on smugglers’ and traffickers’ narrative and misinformation from the diaspora.

IEFTA plans to contract a web-design company, or freelancer, to undertake the development and re-design of the ‘Telling the Real Story‘ website:

Tender Criteria 

The supplier will be responsible for carrying out a redesign of based on the goals identified for the site as well as the findings of user research carried out by the project team.

The following are the expected impact of the redesign:

  • To communicate the objectives of the project better
  • Improve the website usability for our audience
  • Improve SEO and site performance
  • Improve the information architecture to facilitate seamless access to stories and videos
  • Facilitate seamless sharing of content

Deliverables will include:

  • Drafting and getting sign-off on functional specifications for site
  • Design mock-ups
  • Amends and final designs
  • Development, including content placement
  • Testing and amends
  • Delivery of final product
  • Procurement and installation of security certificate
  • Management of hosting agreement
  • Full handover to UNHCR team

Additional services to be considered:

  • Support agreement/retainer


  • Ability to work as part of a creative team to create wireframes, storyboards, and prototypes and propose design options, including for mobile and social media platforms, including experience developing community sites with heavy social media integration.
  • Experience and ability to display and integrate graphics, videos, audio, animation, and other multimedia elements.
  • Ensure proposed UI is fully compatible across the latest versions of mainstream browsers (e.g., Google Chrome, Apple Safari, IE Explorer, Mozilla Firefox, Opera) and mobile and tablet UIs, and adheres to international web content accessibility standards.
  • Strong knowledge of how design impacts on usability and accessibility across channels and devices.
  • Direct experience applying UX, design and testing methodologies to web projects.
  • Clear understanding of data architecture, modelling techniques and system development methodologies.
  • Able to express oral and written ideas clearly and concisely and be able to work independently within structured goals and guidelines.
  • Fluency in English

Experience required:

  • Proficiency in Adobe Photoshop and Creative Suite, experience with web design software, extensive knowledge of interface design and interactive internet technologies: HTML, XML, PHP, Javascript, AJAX. Familiarity with W3C standards.
  • Strong portfolio across a variety of digital projects and devices.
  • Experience developing websites on open-source CMS such as WordPress or Drupal.
  • Minimum of 8 years of previous job experience in web design


Proposals/applications should be emailed to Lacey no later than 5 April, 2019. The bid must include both a project proposal outlining the project management, samples of work done and project duration as well as a separate cost proposal. Proposals should also include a sample of websites created in the past. Two to three face-to-face meetings with teams at UNHCR Digital Unit in Copenhagen are expected. Please send the project proposal and cost proposal as separate emails to


All submissions must be received by April 5, 2019.

What happens then?

The best 4-5 applications will be shortlisted and enter a final selection process by UNHCR. Both the shortlisted candidates and unsuccessful bidders will be notified by email on or before 12 April 2019.

For any questions, please contact Lacey Tu at